The Social Cognitive Theory is a framework that will give a base to understand human behaviour. The social cognitive Framework in Organisational Behaviour states that… Read More »Social Cognitive Framework in Organisational Behaviour
Swedish economists Eli Heckscher and Bertil Ohlin developed the theory of relative factor endowments to answer the question – “How do the countries acquire comparative… Read More »Heckscher Ohlin Theory of International Trade
This post covers the importance of motivation in an organization with the help of the following points. We also have given some examples to simplify… Read More »Importance of Motivation in Organization
There are various factors or disciplines which affects consumer behaviour. These interdisciplinary dimensions can change Consumer Behaviour and their buying decisions. This article will explain… Read More »Interdisciplinary Dimensions of Consumer Behaviour
Personal Consumer and Organizational Consumer are the two main categories of Consumers. We can divide consumers as per the use and requirement of products and… Read More »Difference Between Personal Consumer and Organizational Consumer
This article explains Consumer Behaviour definition and concept in a simplified way. It also elaborates on nature and meaning in detail with the help of… Read More »Consumer Behaviour Definition and Concept
Historical Evolution of Strategic Management and Business Policy started in 1911 at Harvard Business School. In 1911 HBS introduced an Integrative course in management to… Read More »Evolution of Strategic Management and Business Policy
This article covers the Theoretical Framework of Organisational Behaviour and related theories. Even though Organizational Behavior is a study of behaviour which is not visible,… Read More »Theoretical Framework of Organisational Behaviour
Product Life Cycle (PLC) is an important part of marketing. This article explains the product life cycle stages and strategies with example. The product life… Read More »Product Life Cycle Stages & Strategies with Examples
Supply chain management has some key & important objectives which are also applicable for International Logistics and Supply Chain management. The main objectives of Supply… Read More »19 Important Objectives of Supply Chain Management
The following information can help to get the idea of the History and Evolution of Logistics management. Here we are describing the evolution of the… Read More »History & Evolution of Logistics Management
The key factors & driving forces of Globalisation includes Economic, Political and Technological factors, the establishment of WTO, emergence and growth of regional integration, the… Read More »Key Factors & Driving Forces of Globalisation