Set 6: Marketing Examples
This section covers MCQ on Marketing Management Examples.
The word shampoo in English is derived from the ………. chāmpo.
A. French Word
B. Greek Word
C. Hindi Word
D. Sanskrit Word
View Answer
A. Hindi Word
This company is well known for Technology innovation, Great value and act as a game changer.
A. Nokia
B. Apple
C. HTC
D. Samsung
Answer
B. Apple
Political campaigns are generally an examples of _________.
A. Event Marketing
B. Ambush Marketing
C. Digital Marketing
D. Person Marketing
Answer
D. Person Marketing
______ makes a service different from a product.
A. Pricing
B. Intangibility
C. Ubiquity
D. Liquidity
Answer
B. Intangibility
“Many people want BMW, only a few are able to buy” this is an example of _______
A. Need
B. Want
C. Demand
D. Status
View Answer & Explanation
C. Demand
Explanation: Need is a basic requirement. For example, Hunger. When we redirect need towards a specific product, it becomes Want. For example, Coffee or Burger. Demand is when want is backed by the ability to pay i.e. money. For example, a person is able to pay Rs. 50 or whatever the price is for a burger.
This is all about Marketing Management Multiple Choice Questions ( MCQ ) With Answers. Hope these marketing management MCQ will help you in exams.
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